öodles: The Noodle House

öodles is an Asian cuisine restaurant that specializes in noodly delights and other Asian dishes from around the world. Our main goal is to spread the love for noodles through a variety of dishes in a fun and creative outlet. As showcased through the cuteness of our logo we are dedicated to providing a family-friendly service that is bound to make anyone happy when they visit our establishments for noodly treats.

Visual Identity | Branding | Illustration | Signage
APPROACH
öodles’ choice of branding and color palette were all catered towards producing a fun, homely, family-friendly atmosphere conducive with Asian culture. To appeal to its target audience, öodles uses cute imagery in the form of an animal mascot and its specialized food item combined with bright colors and clean design to attract both lovers and consumers alike of Asian cuisine.

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